Reveal your brand
Enhance customer experience
& innovate for a sustainable development
From their brand identity Brandemotion supports regenerative business
development and promotes transition to circular economy.
Branding / brand strategy
Corporate identity & branding
Customer experience analysis
Qualitative market research
Branding & visual identity design
Digital content construction
Brand Licensing Strategy
To better respond to the challenges ahead.
Team workshop design and facilitation for:
– Understanding the stakes
– Grasping user needs
– Taking into account your ecosystem
– Analyzing the value chain
– Considering the impacts of each step
– Defining and targeting the next challenges
– Identifying courses of action
– Building the best strategic scenario Circulab Logo
Regenerative business model design
Made in France
Support and financing channels
Development of ecodesign
Advice for the realization of LCA
Longer product life
On-demand product proposal
Product Customization Offers
Textile Recycling Strategy
AREAS OF EXPERTISE
Branding – Fashion – Retail – Consumer experience – Brand Licensing – Eco-design – Textile recycling
TRANSFORMING YOUR BUSINESS AND REGENERATING ECOSYSTEMS
It is time to act in the face of the current upheavals. The circular economy revisits the way brands & companies operate, from product design to customer loyalty. Starting from the brand, the Circulab method helps you to rethink the value chain, optimize resources and have a more positive impact on the environment.
Your teams participate in change, during workshops that give them the tools and inspiration to act:
— defining the deployment strategy for the circular economy,
— and ensure a viable, sober, and regenerative action.
— Explore, identify key issues, and define your next challenges,
— Developing innovative solutions to complex challenges through creativity workshops,
— Transform your assumptions into concrete achievements through a new product or regenerative business model.
We support companies upstream -production- or downstream -distribution-. to make the existing reinsurance elements visible and attractive and move towards a more sustainable and responsible economy.
ENRICH CUSTOMER EXPERIENCE AND ENHANCE BRANDS FOR SME’S & STARTUPS
Brands are shifting from a very pragmatic brand message to a far more idealistic message based on emotions…
- Consumers, more informed and more demanding, focus on meaning choosing brands to build their identities
- Daily changing technologies have put the brand at the core of the company:
- to create new experiences engaging consumers and co-creating content
- to develop environmental branding
- to build stronger brand relevance for employees to better deliver brand promise to customers and partners while opening doors to opportunity
Emotions make the brand alive and constantly evolving through experience.
BrandEmotion helps you to define, develop
and promote your brand. and develop the potential of each brand, throughout its evolution, in its ecosystem.
« Emotion is the engine for change, and happiness is its fuel » Olivier Lockert
Bringing together brand image, sustainability and innovation enables resilient transformation. Through collaborative work combining creativity and business knowledge, each company can mobilize and take up the major challenges of our time.
With as central stake and purpose:
› its business model,
› its product or service offering
› in a responsible way of thinking.
Why work with us?
Your customers are more and more concerned about making reasoned purchases to meet a real need for essential products that are easy to mix and made to last.
To grasp the complexity of today’s world, any team must take a systemic approach.
Growing pressure on resources, the loss of biodiversity and the quest for positive meaning in work is driving the need to redefine corporate strategy to ensure sustainable, sober and regenerative action.
To better accompany you in your adaptation to the 21st century we share our experience, the Circulab method, its tools and our expertise to provide you with the best results.
Véronique Allaire Spitzer
Branding strategy, customer experience and fashion circular economy expert 25+ years as business consultant and senior executive with P&L accountability in for premium brands: Club Med, Moulin Rouge and Galeries Lafayette.
My clients appreciate my passion for brands and innovation serving consumers, I enjoy understanding and developing their stories with a positive impact on ecosystems.
Circulab certified consultant since 2019, SMEs value my energy to bring out and test new, more resilient business models to achieve profitability.
Light and flexible structure Brandemotion accompanies you for missions from 5 days to several months, thanks to our network of specialists in market research, DA, photographers, data, digital, gaming…
You have questions?
Needing some advices, an agency
or just a chat?
Have a project you’re interested in discussing with us?
We’d love to discuss working together.
Especially if you’re interested in building a great brand experience.
What can we do for you?
Please share some details so we can better understand
who you are, where you’re going, and how we might help you get there.